Events Calendar
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Sun 18

100th Year Shift

April 18 @ 4:00 pm - 5:00 pm
Thu 22

100th Year Shift

April 22 @ 7:00 pm - 8:30 pm
Sat 24

Diaper Bank Shift

April 24 @ 9:30 am - 11:30 am
Sun 25

JLL 100th Year Kick-Off

April 25 @ 9:00 am - 1:00 pm
Mon 26

HomeStart Shift

April 26 @ 6:00 pm - 8:00 pm

Little Black Dress Initiative

Little Black Dress Initiative

Can one black dress worn for five short days create awareness about issues that affect others for a lifetime?

The iconic Little Black Dress (LBD) is usually thought of as just a fashionable wardrobe staple – great for business or a fun night out. So why is the LBD at the center of an awareness campaign about poverty?

Founded in 2014 by the Junior League of London, the Little Black Dress Initiative (LBDI) is a week-long awareness and fundraising campaign that harnesses the power of social media to illustrate the restrictions poverty places on choices, opportunities, and access to resources. Advocates wear one black dress (or outfit) for five consecutive days, in an effort to spark conversations and awareness about poverty and related issues.

To date, dozens of Junior Leagues have replicated the initiative in their own communities, collectively sparking countless conversations and raising hundreds of thousands of dollars in support of important community programs. You can also follow the online conversation using #LBDI.

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